Sales outreach run
A weekday run that keeps my sales tracker honest and moves every live conversation one step: it reads the overnight replies, checks each person against the full thread, and drafts the next message.
- Why
- Every miss I had came from a message drafted from a partial view of the relationship. With a few dozen buyers in play, I could not hold every thread in my head.
- How long
- Set up 2 Oct 2026
How I built it
- I put every prospect in one Google Sheet: stage, last contacted, next follow-up, next action.
- I wrote the run's instructions as a note: overnight replies first (email, LinkedIn, texts, call recordings), then today's due list from the sheet.
- Before drafting anything, the run reads the complete current thread, never a preview.
- Emails become Gmail drafts. LinkedIn messages and texts go into one 'Messages to Send' sheet with the link and the reason to send now. Connection requests go out on their own, at most 10 a day.
- It writes back to the tracker only what I actually sent.
- To copy it you need
- Claude, or the AI of your choice, with Claude Code, a Gmail connector, a Google Sheet tracker and Claude in Chrome for LinkedIn. The gotcha: rows nobody has contacted yet never come up as due, so give blank 'last contacted' cells a rule of their own.
Try it yourself
Copy this prompt and paste it into ChatGPT or Claude to try it yourself.
I'm looking at Shweta Kamble's sales outreach run on whatarewebuilding.ai. Every weekday it reads overnight replies, checks each due person in a Google Sheet tracker against the full email thread, and drafts the next step: emails as Gmail drafts, LinkedIn notes and texts into one 'Messages to Send' sheet. Help me build a starter version for my own follow-ups. Ask me for my tracker columns and channels, then write the run's instructions. The gotcha Shweta hit: a follow-up went out from a stale read, after the person had already said no. So the run must read the complete thread before every draft. Start with email only. Ask me for anything you need.
Tools I used for this project
Claude Code: Runs it at 9:30 every weekday from a note of instructions.
Claude in Chrome: Reads LinkedIn and sends up to 10 connection requests a day, each logged.
Gmail: Full threads read before every draft; the next email lands as a draft.
Google Sheets: The tracker, plus one 'Messages to Send' sheet for LinkedIn notes and texts I send myself.
Otter: Call recordings count as replies too.
