Aranya
Visit v0-aranya-botanicals.vercel.app
The brand and waitlist are live; there is no drink to buy yet.
Aranya Botanicals is sparkling drinks from old Bombay, low in sugar, with a story behind every can: three flavors built on saffron and lime, kokum and rose, and mango and cardamom. The brand lives on Instagram as Leela and Arjun's year in 1972 Bombay, told in short Reels, with a waitlist site for the first cans.
The story
'I love spritzers, and I just don't find the variety that I like.' I grew up in Bombay, by the sea face, and wanted a drink with that world behind it.
On 11 Oct 2026 I made the cans, the logo, the first Reels and the waitlist site with AI and launched on Instagram that night. The brand is ahead of the business: there is no recipe or co-packer yet, and that is the honest next step.
- Launched
- 11 Oct 2026, on Instagram
A few tips
- Make cans and scenes as still images first, then animate. A bad animation costs far more credits than a bad still.
- AI video smears labels as soon as a hand moves the can. Keep the can still or crop it out.
- Write captions from one true thing you remember. I rejected every AI-written caption as 'not real in any way.'
Related files on this desktop
Try it yourself
Copy this prompt and paste it into ChatGPT or Claude to try it yourself.
I'm looking at Shweta Kamble's Aranya on whatarewebuilding.ai: an Indian botanical seltzer brand set in 1972 Bombay, with AI-made cans, a logo, a love-story Reel series and a waitlist site, all made in one weekend before any drink existed. Help me make a starter brand kit for a product idea of mine. Ask me for the product, one true memory behind it and who it's for, then write the brand story, three product names, and image prompts for the packaging as still images. The gotchas Shweta hit: AI video smears labels as soon as a hand moves the product, so animate only after the stills look right, and AI-written captions felt 'not real in any way', so write them from real memories. Ask me for anything you need.
Tools I used for this project
Claude: Designed the cans and logo with me and wrote the story and Reel scripts.
Higgsfield: Made the photoreal cans and the 1972 Bombay scenes, then animated them.
ElevenLabs: A designed narrator voice and original music for the Reels.
v0: Built the waitlist site in an evening.
Vercel: Hosts the waitlist site.
Supabase: Stores the waitlist sign-ups.
